on february 22, beijing bluestar cleaning held auto accessories new product launch & strategic cooperation signing ceremony at beijing international exhibition center. at the ceremony, by following its vision of “provide the mankind with good chemicals for 100 years” and for the purposes of shouldering the social responsibilities of going green and environmental protection and protecting the blue sky, beijing bluestar cleaning signed strategic cooperation agreements with four enterprises, namely qingdao copton, vaillant, chori and wuhu chebeijian, aiming to make an alliance with the four enterprises in the field of automotive chemicals, carry out in-depth cooperation in the aspects of r&d, supply chain, brand marketing and channel, establish a long-term and stable strategic partnership featuring mutual trust and benefits, and make joint efforts to create a brighter future of the automotive aftermarket.
beijing bluestar cleaning and chori will work together to establish the bluestar-chori chemicals research & development center and set up a joint r&d team, so as to strengthen the application of cutting-edge technologies in invisible car coating and car window coating and develop the products for auto coating protection that are suitable for the chinese market and road conditions. beijing bluestar cleaning plans to carry out in-depth cooperation with copton, vaillant and wuhu chebeijian in the areas of lubricant, fuel additive, cleaning agent and automotive aftermarket, respectively. spearheaded by beijing bluestar cleaning, the relevant parties will make joint efforts to promote the development of the industry of green auto accessories, facilitate resources sharing by relying on market deployment, develop new models for international business development in an innovative way, increase the quality of the automotive aftermarket and improve the travel experience of users.
beijing bluestar cleaning always takes a market-oriented approach, takes initiative to make innovations with a pioneering spirit, and responds to the market rapidly. it has released bluestar “crystal shield” car coating and “91chem” lubricants and introduced the products to domestic and overseas buyers at china international expo for auto electronics, accessories, tuning& car care product (ciaace) that was recently held, further enhancing the influence and competitiveness of “bluestar” and its sub-brands in china’s automotive aftermarket.
